Odepartment

We're your in-house marketing & creative team
helping high-growth wellness and beauty companies scale.

If your company is needs to grow, you don’t just need a marketer -
You need a team to help you get to the next stage.


We make it easy for brands to hire a marketing team
by offering services that can be “stacked”.

HOW DOES THIS WORK?

All of our STACKABLE SERVICES include our Marketing Plan & Management service.
Build your custom plan by selecting from our stackable services:
SOCIAL MEDIA

- Social Media Strategy
- Content Development & Production
- Community Management
- Scheduling & Posting

DIGITAL & SOCIAL ADVERTISING

- Digital Strategy
- Digital Ad Development & Production
- A/B Testing & Campaign Management
- Monthly Reporting

WEBSITE MANAGEMENT

- Website Content Updates
- New Product Launches
- Promotional Campaigns
- Traffic & Conversion Reporting

EMAIL MARKETING

- Email Marketing Strategy
- Email Content & Design
- Campaign Management
- Monthly Reporting

PRINT & TRADITIONAL

- Packaging Design Updates
- Visual Merchandising
- Marketing Collateral
- Print Advertising

CUSTOM OPTIONS

- Packaging Design
- Brand Strategy
- Website Redesign & Development
- Photography & Video

Get the marketing support your team needs.

Build your CUSTOM SERVICE STACK today.

WE BELIEVE

Every brand is unique. We value every brand's unique DNA and bring its essence to life by becoming an
indispensable part of their customers' lives.
We believe that every partnership begins with trust and thrives on the integrity of the relationships we hold with our clients.
We value high touch communication, debates about the latest health trends, and a fresh cup of green tea.

At Odepartment, creative is an extension of strategy, and we approach every project with a holistic view in order to maximize outcomes for our clients.

We are comfortable in physical and digital mediums, whether its advertising, Ecommerce, retail or social media - viewing the landscape with fresh perspective is just part of our DNA.

About OUR Founder

Christina Okubo is a brand strategist and with a passion for optimization. She is a Wieden+Kennedy and American Apparel alum, having sharpened her teeth in fast-paced creative environments and working with Fortune 500 companies including Target, Nike and Levi’s. Christina became the VP of Marketing at Hourglass cosmetics, where she helped grow the brand internationally from $24 million to $50 million prior to Unilever’s acquisition.

Raised in a multicultural and bilingual environment, Christina learned to become a cultural bridge from a young age and discovered the universal language of fashion and beauty shopping the streets of Harajuku in her teens.

Described as a “visionary thinker”, Christina helps business leaders of high-growth wellness and beauty brands streamline their global brand strategy to become essential to their customers’ lives.

Christina is the founder and Managing Director of Odepartment, a creative agency dedicated to creating essential brands.